Short Run Printing and its Advantages over Traditional Printing

Integrating short print runs for business and investment requires comprehensive employee training as well as imbibing of lean manufacturing concepts. The equipment for short print runs needs to be unique whether offset or digital, but must be in regular working order. The aim here of having efficient machines is to maximize efficiencies and reduce the waste associated with a plethora of short jobs.

Not many can claim to be leaders of short-run package printers. It is hard to find such vendors who have small commercial printers for small packaging and a constant focus on short-run production.

Previously, there were only half-size presses and most of them demanded for long runs. But with changing trends, most printing companies are offering short print runs for pharma companies and the like who need printing at the lower scale but with brisk output.

Some companies also install machines for measurement and control system for QA purposes. Some machines enable companies to run short-run folding cartons at less than ten thousand pieces without the need for going for big presses. On an average, most of the work is handled by offset presses, while short run prints run only ten percent of the business. The future of short-run printing though is looking bright with the support from offset press manufacturers.

The process of embracing short run printing in business requires a distinct change in the business processes of most printing companies. Short run prints also help in eliminating idle time and streamline overall processes including material handling. Sequencing jobs by color started with all types of stocks used to minimize clean-up.

Short run prints and automated presses have helped simplify the allocation of labor which was not possible earlier. It is not hard now for companies to allocate 18 jobs for 18-hour shifts of various labourers.

With less idle time in most of the operations, the mood of the workers is vibrant and there is imagination which is being used for various printing and packaging purposes.

Printing companies have increased their market share by nearly 20-30% because of their support for short run prints. Nearly every staff member of printing companies is utilized in an optimum manner with huge emphasis on lean manufacturing, and consistent and continuous improvement. The printers are state-of-the-art in many printing companies which deliver consistent ink-on-paper performance. There are inspection devices everywhere in such companies to guarantee the quality of the deliverables and the smoothness of the process. Schedule of preventive maintenance is important to preserve cutting-edge equipment and helps in making them more efficient, productive and more profitable for companies. All jobs which are lucrative and suit the nature of the short print runs are preferred by some printing vendors which mean that the demand is just growing day by day. Additionally, most of the short run prints assure the clients of optimum quality because of the better efficiency of printing operations with a single consistent printer. It is evident that with the rise of short run printing, many companies are bound to jump the bandwagon and help increase the ROI of their business.

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Keywords: Business printing, Online printing, Flyer printing

By: Bestvaluecopy

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