8 Free Digital Marketing Certifications to Add to Your Resume

Digital marketing is one of the most in-demand skills of the present times. Whether you are planning to pursue digital marketing as a standalone career or looking to strengthen your professional relevance, online courses are the perfect solutions to aid you in your learning journey. The host of options available online, however, makes it an incredibly difficult task to choose the right course related to digital marketing.

The key is to opt for a course that is rich in content and yet is available free of cost so that you can start your learning journey without bearing any additional financial brunt. Here is a list of 8 free digital marketing certifications that will add to your vocational credibility and make your resume stand apart from the rest.

1. Social Media Marketing in Practice Specialization
With the digital transformation in place, it is essential to learn about the utility of technology and associated channels in influencing consumer behavior. This course will acquaint you with the core principles of social media marketing to reach out to customers and strategize your business decisions, accordingly. If you are looking for free digital marketing certifications that target a practical approach in real-world situations, this is one course that you cannot afford to miss out on.

2. What is Social?
Offered by Northwestern University, this course has been specifically curated for business professionals to enhance the social media outreach of their enterprises and thereby reap the true benefits that come along with digital marketing. If you want a course with flexible deadlines and an authentic certification all at the same time, this is an option in Coursera that you must check out before taking the final call.

3. Digital Marketing Suite
Offered by San Diego State University, this course is a treasure house to acquire proven methods of amplifying your digital marketing skills. Whether you seek to understand the intricacies of SEO or the fundamentals of web analytics, this all-encompassing course is one option on Programs Online that must be among your top picks when it comes to free digital marketing certifications. The fact that you can enroll in this course absolutely free of cost is yet another reason to take the plunge and start your learning journey right from today.

4. Digital Marketing Capstone
Available on programs.online, this course is one option among free digital marketing certifications that cater to the application of digital marketing techniques in launching and executing sales in real-world scenarios. Offered by the University of Illinois, it has a flexible curriculum and comes with certification to strengthen your resume and make your candidature stand apart from the rest, without burning a hole in your pocket.

5. Digital Marketing: Strategy, Processes and ROI
If you are looking to garner a thorough proficiency in digital marketing and get acquainted with its tools to strengthen your enterprise, this course from IESE Business School should be one of your top options. The fact that it is available for free and comes with certification to add to your professional relevance are yet other reasons to check it out before choosing a course that will help you in restrategizing your marketing approach in keeping with the changing times.

6. Marketing Digital: Content & Community Manager
Provided by Universidad Galileo via edX, this course has been formulated to target multiple areas such as developing social media strategy, framing relevant content, and attracting customers, all at the same time. Whether it is amplifying sales or launching products, this is an option among free digital marketing certifications that you should opt for to truly strengthen your resume and make it stand out far more than ever before.

7. Facebook Social Media Marketing Professional Certificate
If you are looking to develop your marketing skills specifically catered towards the target audience on Facebook, then this is one of the free digital marketing certifications on Coursera that must feature among your top picks. Not only will you be acquainted with the art of creating a strong social media presence and furthering it but also learn the intricacies of management of ads and the development of content. A certification on completion and the option to learn with flexible deadlines are yet other reasons as to why you should opt for this course.

8. Social Media Strategy: Creating Engagement, Insight and Action
Provided by MIT Sloan School of Management, this course provides you an insight into factors and tools that influence and shape social media strategies. If you are looking to learn about the various apparatus related to digital marketing that aid in advertising and in augmenting purchase decisions, this course on programs.online is the one that you should be checking out before making your final call.

While developing digital marketing skills right from scratch can come across as daunting, choosing the right course can make the learning journey easier and far more enjoyable. These free digital marketing certifications are ones that have been compiled to help you come up with a decision and in accomplishing your objective, at the earliest.

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By: John Mathew

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